4.25.2012

Website design: what you should know when looking for a website designer

By James Galloway


Now that the Internet has grown into the giant that it is, website design has become a very valuable business and service. Sure, there are plenty of free options out there but nothing actually works the same as having your own website design company or individual.

Now with website design you are not actually looking for a company or individual who can simply build you a pretty little website. I have been doing site design myself since the year 2000 and I have seen some fantastic looking sites, however, they do not deliver.

You really need to focus on many key factors when looking for a website design company and not if they build pretty sites or not. Your designer should cover many things in their services including market research, keyword research, online branding, on page optimization, ongoing SEO, and more.

It is looking at a combination of skills and services I have mentioned to decide which website design company or individual you will settle for. You have to get this right as you may be investing a fair bit of money into the project in the first place and a project without the results you are after is a complete waist of time and money.

Your design company needs to be completely up to date with search engines, how they work, how they change, and learn to move with them. Because technology and search engines change all the time it is important that your design company is current and uses up to date techniques, coding and programming to deliver your project in a complete working format for now and future growth.

A website is like having a child. You have to help develop it and work on it to grow over time. Learn more about it as you go and tweak it to further aid its development. Off page SEO is work which is needed after the initial site is built, this is important for ranking your site for your keywords to get traffic, without this your site is pointless.

Be sure to check out your designer is not using templates. Templates are not good, you need your site to be totally unique to you and your business. You want the designer to build customer designs from ground up in and around you and your business.

Do not get mislead with promises of page rankings. Do your homework on the company or designer and check out their portfolio. Remember, the best proof is previous clients and websites, if they have other projects showing high in search engines then you have a great platform to work with. You will instantly know at this point if you will go with this design company.

Finally, take your website seriously, for many this will be the make or break as the Internet is still growing and now dominating off line advertising. Be sure for extra value that your provider is also an online Business Marketing Consultant. this will ensure to be the perfect solution. Good luck in your search for your website design company. V:8




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